Wednesday, July 13, 2022

 











                
See how Mike Kirner thinks and sells his brand in this exclusive Piers Morgan Uncensored interview. In his mid forties, Kirner dispels the myth that you must be under 30 to conceive and create top notch creative copy. This shocking and bold tactic crushed over 100 Millennial and Zoomer competitors. He got hired the same day this video aired. 



+ Mike Kirner: Versatile PR & Communications Director 

Mike is the quintessential jack of many trades within the marketing & public relations spectrum. He's not simply a copywriter or delegator of communications tasks, he's extremely hands-on and tactical. Think of him as a one-man advertising, public relations, social media & branding agency. This may scare some art directors....but if you're good, you'll love working with Mike

Mike was the first to reimagine a bland, Microsoft Word all text resume and pioneer the use of the online google resume with celebrity video clips featured here. He has built and executed world-class communications and brand voice strategies that inform and inspire customers and stakeholders. His career includes a long history of building press relationships and pitching stories, as well as coaching and grooming spokespeople and thought leaders.

Here's a few fun and recent content portals and "micro blogs" Mike created for his alma mater, the University of Florida Pikes: The old guys loved the 70's images that Mike used.

Mike's Classic Micro Blogs




+ An Offer You Can't Refuse
+ Bring the Whole Dysfunctional Family
+ We Like Smoke & Lightning; Heavy Metal Thunder!
+ Starsky & Hutch

National Press Coverage by Mike   + click here. 

First and foremost, Mike is a writer and a creator of original ideas. 

He is also an innovative marketer, brand builder and master storyteller who implements new approaches and strategies to communicate more effectively. Mike is also an expert at unearthing the interesting heart of what makes a product, a service, an initiative or an idea more compelling and newsworthy, both internally and externally. 

His brand-building expertise has been developed over many years in a myriad of industries. These include lean and mean tech brands, major shopping centers, financial services and global real estate brands. During his career, Mike has worked closely with brokers, thought leaders, CEO's and top researchers to promote stories and trends for capital markets, technology, life sciences, foreign investments and economics. 

Regional Press Coverage 

+ bisnow - Life Sciences Looks to East Bay 
+ Globe Street - Sacramento Industrial Sector Leads Nation                                                                                 
                      ;  
Mike's background includes writing corporate press releases, print and online ads, website copy, research reports, tv spots and scripts for special events. He's an advocate of creating out-of-the-box and non-ordinary concepts, if appropriate for the brand. 

He is very much hands on with Wordpress, Photoshop, InDesign, MS Word, Excel, Campaign Breeze, Google Blogger and others. 

Mike's Career Path 


Fresh out of college, Mike's first real job was working as a copywriter and PR guy for American Express in Florida and Seattle. 

At Amex he learned on the front lines about B2B brand building, guerilla marketing and the importance of creating a positive and consistent image. In those days, he collaborated with Ogilvy, the global agency.               


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